The Patriots quarterback has signed a deal with luxury auto maker Aston Martin for a new upcoming model.
"We're looking for partnerships that make the brand resonate and to make sure people know who we are".
Just 12 of the Brady-designed Vanquish S cars will be made available for sale to the public, ESPN's Darren Rovell reported.
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Brady will also help design a special edition version of Aston Martin's Vanquish S. That model will set a buyer back at least $300,000. Though they're already over 100 years old, the company hopes Brady can increase exposure and perhaps generate more US sales.
"Tom is an inspirational leader and athlete who is clearly aligned with our view of Aston Martin", said Aston Martin's VP & Chief Creative Officer Marek Reichman.
British supercar manufacturer and brand behind some of the most lust-worthy cars the world has ever seen has signed a new partnership with heart-throb supervillain quarterback Tom Brady for their new "Why Beautiful Matters" campaign. While 104 years of heritage are reflected in each hand-built vehicle, with product from the DB11 to the Aston Martin Valkyrie, this brand is primed to excel for the next 100 years as well.